Related Reading: This Is the Biggest Threat to Your Amazon Businessīefore Andy Jassy became CEO of Amazon, he was already CEO of AWS. Even if you aren’t familiar with AWS, you should recognize some of its customers: Netflix, Twitter, ESPN, etc. Jassy made a name of his own when he headed one of the company’s most important revenue streams, Amazon Web Services (AWS). This was way back in 2002, and this experience definitely helped his chances of being Jeff’s successor. He then became Uncle Jeff’s “shadow adviser,” which means he had to accompany his boss to all corporate meetings for a year or so. Jassy was also almost fired during a layoff, but Bezos himself saved his job by acknowledging that he had a lot of potential. He entered the company with no idea what his job was going to be. He was hired in 1997, just three years after it was founded and immediately after he got his master’s degree from Harvard. When Jassy became Amazon’s CEO, he had been with the company for 24 years. His father is a senior partner of the Dewey Ballantine corporate law firm while his mother is a homemaker. He was raised in Scarsdale, which, according to Insider, is the richest town on the East Coast. His is definitely not a rags-to-riches story. But how brilliant really is this New York-raised executive? This is how Jeff Bezos described Jassy in his last letter as CEO to shareholders. “Andy is brilliant and has the highest of high standards.” Who Is Andy Jassy and Why Was He Chosen as CEO? He stepped down on July 5, 2021, a date he chose because it was the same day his company was incorporated in 1994. He’s now Amazon’s executive chair and will focus on “new products and early initiatives.” He will also be heavily involved in so-called one-way door decisions or those major decisions that can’t be taken back. However, he won’t completely be out of the picture. After 27 years of holding the reins, Uncle Jeff decided he’d like to focus on other things. Related Reading: From A to Z: The Complete History of Why Did Jeff Bezos Step Down as CEO of Amazon?īefore we get to know Andy, let’s see why Jeff stepped down in the first place. But what can third-party sellers expect from this new leader? Will the well-being of 3P sellers be prioritized under his leadership? Jassy has helped Amazon grow into the giant it is today. The spotlight is now on his successor, Andy Jassy, who will soon become a household name. But he will be spending more time in the background after he stepped down as Amazon’s CEO. Jeff Bezos has made a name for himself by being the world’s richest man and founding the biggest e-commerce company to date.
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